COMMERCIALIZATION SERVICES

From Vision to Execution

Life Science Logic acts as an extension of your leadership team, providing the strategic expertise of a Chief Commercial Officer (CCO) to drive successful commercialization. While many healthcare companies focus solely on the final launch phase, a true CCO’s remit is broader, ensuring that every function from market assessment to long-term growth is aligned with the guiding commercial vision.

We have noticed that most clients' typical product process is segmented into three phases, but our commercial responsibilities are integral throughout the journey and its application:

Phase 1: Market & Product Strategy

Assess market opportunities and validate product-market fit before development is complete by defining the target audience, pricing strategy, positioning, and core value proposition to ensure strong demand and successful market entry.

Phase 2: Product Development & Readiness

Work with the product development team to ensure the product vision is commercially viable by providing market insights, supporting sales enablement, and defining key metrics for a successful launch.

Phase 3: Commercial Launch & Scale

Execute the integrated go-to-market plan covering marketing, sales, distribution, and customer support. This is the key phase where the commercial strategy comes to life and transforms into a measurable, revenue-driven process.

Our Focus: The Full Spectrum of Commercial Leadership

While we excel at Phase 3, our true value lies in connecting all three phases. We help companies navigate the inherent uncertainty from product inception to scalable commercialization.

Our Collaborative Commercial Framework

Co-develop the Commercial Strategy

Create an integrated plan that unites marketing, sales, and customer success teams to drive sustainable growth, strengthen collaboration, and ensure alignment across all organizational functions and long-term goals.

Define the Go-to-Market (GTM) Strategy

Work closely with company leadership to identify effective routes to market, refine the channel mix, and develop partnership models that expand reach, improve profitability, and support long-term sustainable growth.

Lead Revenue Operations

Manage sales forecasting, oversee the pipeline process, and set clear revenue targets to ensure steady growth, enhance performance tracking, and maintain alignment across all sales and marketing teams.

Build Teams and Guide Teams Completely

Align marketing, sales, and business development under one vision to strengthen collaboration, streamline operations, and drive sustainable growth across all functions while supporting long-term goals.

Co-manage Partners and Alliances

Establish, nurture, and expand strategic relationships to accelerate the market entry, strengthen the brand positioning, and create long-term partnerships that drive sustainable business growth and enhance overall organizational success.

Drive Customer Lifecycle Management

Focus not only on achieving the first sale, but also on ensuring long-term customer retention, driving account expansion, building brand advocacy that contributes to sustained business growth, customer satisfaction, and lasting client relationships.

For life science startups and emerging companies, this holistic approach is critical.

We help you start with a validated strategy, measure what works effectively, and build a scalable commercial engine for long-term growth.

We bridge the gap from the high-level commercial Vision to the tactical Mission of market success.